WHY CHOOSE PRIMO
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NO RETAIL MARK UP
Shop headsA $99 head pays for ad campaigns, sponsored athletes, and a retailer who doubles the price. Ours pays for the same high-end plastic at a 3rd of the price.
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CUSTOM TEAM SHAFTS AT LOW MOQ
Start a team orderMost brands need two dozen. We start at six, with an 8–10 week turnaround.
LACROSSE HEADS
BUILT FOR REAL PLAYERS.
RC1, RC1 N2O, Box Pinch and Darkhorse. Strung and game-ready from $44.99, unstrung from $34.99. NCAA and NFHS legal, and every one ships free in the US.
LACROSSE SHAFTS
STRENGTH IN EVERY GRIP.
Carbon composite and scandium-titanium. 30-inch attack and midfield, 60-inch poles, box and field. From $84.99, backed by a model-by-model warranty.
LACROSSE MESH
CONSISTENT FEEL. EVERY TIME.
Primo Select 10 Diamond performance mesh. Game-ready pocket performance right out of the box, $11.99.
CUSTOM TEAM GEAR
REP YOUR TEAM.
Your colors, your logo, your program name on the shaft. Six-unit minimum where most brands need two dozen. 8–10 week turnaround.
Customers are saying
OUR WHY
I broke enough $140 shafts to go find out what they actually cost.
I played four years at Adrian College, and I coach now. I snapped and dented more $140 shafts than I can count — every one carrying a warranty that wasn't worth reading. So in 2017 I went looking for why, and found that the big brands run the same manufacturing as everyone else. What a shaft actually costs to make is nowhere near what you pay for one.
That is the whole reason Primo exists. The same high-end materials, without the distributor, the retail markup, or the sponsored roster — because every kid priced out of a $200 stick is a player this game loses, and we would rather have more players.
Dave Monroe · Founder, Primo Lacrosse
FROM THE BLOG
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The Ultimate Guide to Choosing Your Custom Lacr...
Find the Best Shape, Weight, Flex, and Finish for Your Playing Style Every lacrosse player knows that having the right stick is crucial, but it’s not just about the head...
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Is a $25 Lacrosse Head Too Good to Be True? Let...
Is a $25 Lacrosse Head Too Good to Be True? Let’s Talk. The other day, longtime customer Matt hit me with a question that a lot of lacrosse players and...
Is a $25 Lacrosse Head Too Good to Be True? Let...
Is a $25 Lacrosse Head Too Good to Be True? Let’s Talk. The other day, longtime customer Matt hit me with a question that a lot of lacrosse players and...
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Unlock Your Pocket Potential: Sidewall Patterns...
Discover the Perfect Lacrosse Pocket for Your Game with the RC1 HeadThe RC1 Lacrosse Head from Relax Collections and 5Lax offers unmatched customization with 20 numbered sidewall holes. Designed for...
Unlock Your Pocket Potential: Sidewall Patterns...
Discover the Perfect Lacrosse Pocket for Your Game with the RC1 HeadThe RC1 Lacrosse Head from Relax Collections and 5Lax offers unmatched customization with 20 numbered sidewall holes. Designed for...
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